Colorado Keys

(website redesign)

UI Designer

Role

Year

2023

Colorado Keys is a dueling pianos company located in the Denver area that specializes in entertainment for corporate events and weddings. The aim was to maintain a personal, small business vibe on the website while ensuring it appears professional and impactful.

Background

My Responsibilities

My task was to improve usability of their current site to gain user interaction and engagement.

The previous site had limitations and guidelines that stunted the design process. It didn’t look polished or inspired and needed revamping.

Problem

Business Goal

The company wants to book more shows by having more users fill out the contact form or contact them directly.

Design Review

After reviewing the previous site, I used my professional opinion to categorize what to keep and what could use updating.